With more than 2.91 billion monthly active users, Facebook is the most populous social platform. The vast reach of the platform has made it the go-to solution for small and medium businesses to boost their digital visibility.
While you can always create a brand page on Facebook for free, Facebook ads are way more effective when it comes to driving traffic, boosting brand awareness, and improving sales.
Meta, the parent company of Facebook, claims buy phone number list that the platform has an advertising reach of 2.11 billion people. In other words, the ads reach more than 72% of its 2.91 billion monthly users.
Thus, it sure makes a lot of sense to leverage Facebook ads for any brand or marketer.
However, creating Facebook ads is easier said than done
From composition, image, sizing, placement, style, fonts, to colors, there are so many elements to take care of that it can be very challenging for someone new to crack the Facebook ads in the first attempt.
As the overall Facebook ad design has a significant company has found an important place impact on the likelihood of people clicking on them, it’d be wise to consider a reputed digital marketing agency for the best results.
However, if you are more of a DIY enthusiast, you can still make your Facebook ads stand out from the crowd. Here are 14 Facebook ad design ideas that can help.
1. Start with the Ad Format
Even before you start thinking about the design of your Facebook ad, you should choose the ad format. Currently, Facebook offers eight different ad formats, along with an extensive range of variations. Each ad format is recommended for specific marketing goals. These ad formats are as follows.
Before finalizing the Facebook ad design ideas, it’d be calling list wise to think about the ad format that best matches your requirements and objectives.
For instance, if you want to let people know how a product or service works, you can consider a story or video ad. On the other hand, if you sell an extensive range of products, collection or carousel ads can be the way to go.
If you do not wish to do it yourself, you can collaborate with a reputable Facebook ad agency, which can significantly simplify the process.