customers and subscribers know b to c database about your the best latest products and news from your store is through email marketing.

This can be a very effective channel to help you land more sales and increase brand awareness – that is, if you can get your emails past spam filters.

In this guide, we’ve outlined

several things you need to know about how to boost your chances of email deliverability. You’ll learn about:

Your email sending reputation Email hosting IP addresses, volume and consistency Domain Name Servers (DNS) Email authentication Mailing lists Email bounce rates ESP feedback exceptional customer care on social media loops Unsubscribe best practices

Emailngagement Email content best practices

Let’s begin by looking closely at your email sending reputation, as the quality of this underpins the overall success betting email list of your email marketing campaigns.